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The Story of Memphis Rox in Tennessee

The vision of Memphis Rox is to create a community of inclusion by fostering relationships across cultural, racial, ethnic and socio-economic backgrounds. And to do this they are re-inventing the idea of currency by accepting volunteerism as payment.

In the heart of Soulsville in south Memphis, Tennessee, a revolution is happening. And it all starts with climbing. This is the story of Memphis Rox, a climbing gym that has transcended the classic model of business.

With a “pay what you can” approach, Memphis Rox is more than a gym, and bigger than climbing. It’s a glimpse into the future where a climbing gym can become a crucible for diversity, inclusivity and community. Watch below.

Memphis Rox